| Here are a few things that you may have missed in digital, media & technology this week. Contact me if you want to talk about what these might mean for you. Apple & Google are introducing changes to cookies and digital ads. These will have a big impact on how ecommerce and digital marketing operates and on privacy for your customers. Ben Evans takes on what it all means in this very long deep dive on the topic. Keep in mind the Australian Government is reforming privacy law too and these will play into each other. Tom Cruise’s Mission Impossible 7 production has COVID insurance claims denied. COVID coverage for media productions is complex – and the moral to this story is know what your insurance covers being clear on what triggers a claim. Also a good summary of Tom’s freestyling at crew members not observing COVID protocols. Buy Now Pay Later continues its popular expansion and now Amazon is teaming up with a BNPL player, Affirm. I’m now left wondering if any potential Amazon acquisition will dwarf the Square/Afterpay deal? Legendary composer, Hans Zimmer now samples orchestra performances and uses computers to arrange and play the parts. Unclear if this means more or less work for classical players, but Hans seems to think it’s a net positive. That’s all for this week, but let me know if you want to talk about any of it. These are best enjoyed with a coffee – or whatever your choice. Brett |
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